UPEX ORTHO

This identity was created to capture the adventurous and cultivated spirit of the orthopedic industry. As a distributor we knew that UPEX ORTHO needed to build trust within the industry immediately. To accomplish this, we created a bold color palette that is stoic in nature but refined by force. Sharp lines and bold type make this an instant classic.

“I am blown away by the design. The brand you created now has recognition in Arizona and across the U.S.”

  • Joey Richardson CEO

My Role:

Creative Direction: Adam D.Z. Scott

Graphic Design: Adam D.Z. Scott

Motion Graphics: Adam D.Z. Scott